Econation’s purpose is to provide information and learning opportunities which will guide and help people to build lives of well-being and a sustainable future for people and planet.

About Econation

The ‘eco’ in Econation stands for planet and ‘nation’ stands for all people.

We are a social, not-for-profit organisation that focuses on what is good for both people and planet.

Vision and purpose

The key to both human well-being and environmental well-being (also known as sustainability) is for people to reduce their ecological footprint below the biocapacity of the planet. For over ten years Econation has pointed the ways people can reduce their ecological footprint. We emphasise that reducing your footprint does not mean deprivation, on the contrary, by changing focus from consumption and material wealth to those things that truly provide well-being we will all be better off.

Econation’s vision is one where people are united to sustain our natural, social and economic systems. A world in which people leave it as good as they found it – if not better.

Econation’s role in this vision is to provide information and learning opportunities which will guide and help people to build lives of well-being and provide a sustainable future for people and planet. The knowledge we provide is relevant and useful for individuals, families, businesses and organisations of all sorts.

Our intention is:

  • to make all information practical, simple and clear
  • to focus on causes rather than symptoms
  • to be unbiased and independent
  • to provide information that is not highly technical or academic
  • to value feedback
  • to practice what we preach
  • to have fun

Thank you for visiting our site and please share our important message with others.

Michael Lockhart
Founder